Because a good amount of the sneaker content you see is sponsored content and everyone is trying to turn you into the perfect consumer. Nike would love nothing more than for single use AF1s to become the norm. Any reasonable person knows this insane, but if you watch enough people post about shoes being cooked, you might start replacing pairs a little quicker than necessary.
Beyond that, the focus on resale markets has likely caused people to focus more on keeping shoes near pristine rather than actually judging the condition based on how functional they still are.
Because a good amount of the sneaker content you see is sponsored content and everyone is trying to turn you into the perfect consumer. Nike would love nothing more than for single use AF1s to become the norm. Any reasonable person knows this insane, but if you watch enough people post about shoes being cooked, you might start replacing pairs a little quicker than necessary.
Beyond that, the focus on resale markets has likely caused people to focus more on keeping shoes near pristine rather than actually judging the condition based on how functional they still are.